The "CURE" for the
Boring Business Card.
How to Turn Your Most Inexpensive
Marketing Tool Into a
Secret Weapon... with EASE!
"Alan, I am so impressed... I canít
wait to recommend this. And if I can make a
suggestion, every print designer in the country needs to read
this. They are so busy making cards that look pretty, they have
missed the boat that business cards are meant to sell something. I love
it, I really love it..."
Darlene Saal - Founder
The Business Card Holder
a good look at your business card.
See what hundreds, even
thousands of good prospects look at as they consider whether
or not to do business with you.
Is it a great business card?
More importantly, is an effective marketing piece?
It really should be.
Now let me ask you something:
Did you know that a few simple changes to your business card can
earn you A LOT more business every month?
As you're about to discover, nearly 2/3 of
business cards have a fatal flaw that CRIPPLES their
response... and even repels some customers.
Fortunately, it's an
Keep reading, and you'll
discover a simple, inexpensive, nearly effortless way to turn your
business card into a customer winning, referral generating secret
YOUR Business Card Do a Better Job of
Making You Money... or Repelling Clients?
The answer might
According two recently published business card usage studies, a vast majority
(almost 2 out of 3) of
recipients don't even pay attention to the business cards they're
The reason is simple:
They're NOT engaged by them.
a "fatal flaw" that renders many business cards UNABLE to perform
the job they're meant to perform -- namely, earning you
Another study found that cheap business cards
actually turn off customers and send them looking for other
But there IS a silver lining...
The KYP study found that 87% of people:
... a business card that is engaging,
allowing it to create both a bigger and longer lasting impression.
There's no ifs... ands... or buts... about it.
Better business cards
generate more business.
It's that simple.
There's just one problem.
Most People Don't Know
What Makes a GREAT Business Card.
Study 1: TWO THIRDS of Business
Cards Virtually Ignored
"Two thirds of people don't
look at business cards handed to them because they don't
find them engaging, according to research.
The KYP Systems study said
only 38% of respondents looked at cards they were given, but
claimed 87% of respondents said they were more likely to
keep and look at business cards that had engaging
content or an innovative design."
published Nov 14, 2008
Study 2: Cheap Cards Actually
Repel 2/3 of Prospective
"A new survey has revealed that buying cheap business cards
is a false economy - because they actually put off potential
"Self-printed business cards or flimsy ones from low cost,
low quality online design companies would discourage two
thirds of potential buyers."
When is the last
time you were handed a business card that REALLY
got you to look at it before
you crammed it in your pocket?
the last time someone gave you a card that instantly convinced you
just the person for the job?
And when's the last time
you got saw a card you HAD to hold onto... and share with others?
Has it been awhile?
It may be easy to forget
is What Business Cards
Are Supposed to Do!
into loyal, cash-paying clients!
But, this is only the
beginning of how your business card can starting injecting profits
into your business.
I'll explain in just a minute...
about the business card YOU use today.
Think about the reaction and the response that it
Now Imagine that Same 2"x 3.5" Piece of Paper.
Only THIS Time Around... It...
makes an impression.
||Is far more
memorable and virtually "trash proof"
people to keep it.
people to respond.
people to share it with friends,
associates, and clients.
money in your pocket!
imagine what that can do for your business.
Now here's the kicker!
As I said just a minute
ago, a more effective business card is just the
beginning of how you can take better advantage of this versatile marketing
tool to start boosting your revenue.
About to Discover Powerful,
Yet Overlooked Ways to Use Them!
Look, if all you're doing is leaving a
pile of cards in your store or office and waiting for people take one,
you're missing out on remarkably simple -- and often totally
hands-off -- opportunities to get generate more clients with your
mention the ability to MULTIPLY your referrals.)
In other words,
leaving profits on the table that could be yours with a minimum
of time, cost, or effort!
selling yourself short.
Discover how to turn
your business card into one of the most effective and responsive
marketing tools in your entire business building arsenal.
Here's What You
Need to Know to Rake In
More Customers With Your Business Card:
What your business card is missing that causes
it to be forgotten, "glossed over" or ignored... or lands it
right in the garbage can.
cardinal sin of business cards: how to avoid it, and the "flip the switch" phenomenon that multiplies the
business generating power of your business card almost
turn your business card into a referral generating
secret weapon (plus one strategy that promotes two
additional positive "side effects" - an increase in customer
loyalty, and more repeat business)
critical business card "transformers"
your card can do so much more for you than the average business
devastating MISTAKE that virtually eliminates a card's ability to generate new business.
your influence --
The TWO kinds of prospects
who come across your business card and why you need to
appeal to BOTH of them to turn more of them into
The business card
referral trick my insurance agent uses to get customers
to refer their friends and family. It's very smart, easy to
duplicate, and is actually a simplified version of the technique
that turned one man into the famed Guinness Book of World
Records' greatest salesperson.
great way to get local businesses to refer you business.
The best part is, they'll see this as you doing THEM
Why you MUST use the
front and the back of your business card... and the best ways
to use this space to give yourself a
it's a particularly good idea to put your face on your
business card, and how it can enhance its impact.
A powerful trick that
instantly makes you more credible, likeable, or memorable
(or all 3) and turns your business card into
something of VALUE. This technique doesn't just reflect
highly on you and your company, but it's a great way to get
people to take more than one... and to share it with others, as
changing the shape of your business card can make it more
effective, and some very cool ways to do it. But be careful!
There are certain shapes you want to avoid. Find out what
they are and why it's a concern.
Materials (other than paper, of course) that you can use to
guarantee your business card stands out from the pack,
including some very unexpected ones!
*yet overlooked* strategies for using websites
that pull prospects deeper into your sales funnel, and
make them more likely to buy. (Hint: listing your site in your
contact details has nothing to do with this)
printing a second, or third set of cards may be an EASY
way to get way more business from your business cards than you do
today. It's remarkably rare that entrepreneurs think to do this,
but for so many business owners it can produce tremendous
Brilliantly simple, yet overlooked
strategies that get your business cards in front of more
people... on more occasions... and doing more for you!
What MUST be on YOUR business card? This handy guide and
12-point checklist ensures your business card has everything
it needs to get noticed... and get results!
It's all Inside...
"What Makes a
GREAT Business Card!"
Ultimate Guide to Bigger Profits with the World's Available for
Most Cost Effective and Versatile Marketing Tool!
Have it in just minutes!
Are you trying to stretch
your marketing $$$ farther and farther?
Does the economy
have you struggling to GROW your business... even as you're forced
to advertise LESS?
Are you looking for
a simple way to attract more business, without much money or a lot
of time or effort?
Let's face it...
If there was ever a time
to make sure you're getting the most mileage (and customers) out of
your advertising dollars -- it's now! And
when it comes to a marketing tool that costs LITTLE, but can
create a LOT of new business, there's no better option than the
mighty business card.
start capitalizing on it! I'll show you how...
"Great for Any Business Owner
Who Wants to Increase Business"
"This is GREAT for any
business owners who wants to increase their overall business.
Comprehensive information... it has shown me how I can increase
my prospect leads for my business.
Meals in Motion,
"Awesome... Easy to Follow and Implement"
"The book was awesome... I did 3 cards in the space of one
afternoon. They look great, get the message across, and will
undoubtedly create interest if not out-right contacts leading to
It was really easy reading, and made total and absolute common
sense. The ideas and instructions are clear and easy to follow
Nicki Killner, Eden Dance
North Canterbury, NZ
Stop Underestimating Your Business Card
And Start Cashing In On It!
"What Makes a Great
Business Card" is NOT some long and tedious manual that
will overwhelm you and leave you scratching your head. It's concise
enough that you'll actually read and apply it, and
comprehensive enough to make you a business card marketing expert.
Plus, it's filled with
examples and ideas your competition will never think of -- with
crystal clear explanations that are as easy to act on as they are to
Pound for Pound, Dollar for Dollar
Business Cards are the Ultimate
But... they won't win you business if they fail to make an impression.
And they can't do their
job from the bottom of a trash can.
So before the next golden opportunity comes along,
that drab and ineffective "contact card" to the curb, and start using
something that really WORKS!
and Your Business Cards
Will Do So Much MORE for You!
"I've been severely underestimating
the business card as a marketing weapon"
"I've been severely underestimating the usefulness
of the business card as a marketing weapon. This really narrows
in on the wide range of design and marketing possibilities. The
book is great!"
Lightman Law Firm, NY
"The book is very resourceful and will help my business by
keeping it "top of mind" by my clients and prospects."
prove it to you...
How Much Profit is Your Next New Client Worth?
Whether a new client is
worth $7.50... $75... or $750, it's easy to see why great business
cards -- at only pennies a piece -- generate such remarkable ROI!
Well, I want you to feel
precisely the same way about your investment in this guide.
That's why it's yours today (with all of
How many extra customers
would it take to make that small investment back??
business owners give out their minimally effective business cards to
hundreds of people every year.
never realize how much they pay for that mistake.
Today, uncover simple business card marketing secrets
guaranteed to transform YOUR business card into a
referral generating secret weapon. Learn easy new ways to get
your card into the of hands more prospects, clients, and referral
And cash in on the increased response for as long
as you're in business!
What Makes a Great
Business Card shows you exactly how... and it's
Click the order button
below for INSTANT access to everything!
I want my business
card to make me more money!
I want my business card to
more leads, more clients, more referrals,
and make me more money!
understand that I will get INSTANT ACCESS to "What
Makes a Great Business Card" just minutes after
placing my order. My investment is
protected by your iron-clad, 180-day, 100% Money Back
Get Instant Access for Only $9!
Download It Instantly - Even if it's 3AM!
Alan Saltz - President
Guaranteed Marketing, Inc.
P.S. What Makes a Great Business Card is
100% RISK-FREE! Your investment is backed by my 180-day
unconditional money back guarantee!
About the Author
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